Jie Yee Ong

Find out how many people own Bitcoin in Australia, why they own Bitcoin, and the demographics of crypto adopters in Australia. We also have a guide on how to buy Bitcoin on our platform.

More than half of Aussie crypto investors made a profit in 2025 — up from just 37% the year before. The biggest winners? Seasoned investors and those aged 25–34.

Crypto exchanges are online marketplaces where you can buy, sell, and trade digital currencies, including Bitcoin and Ethereum. They’re similar to stock exchanges but focus on cryptocurrencies, giving you a place to get involved in the growing crypto market.